Emil McMahon: With over 45 years industry knowledge my aim is to help hairdressers understand retail, customer service, communication and all aspects of daily salon life.

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Drawing on personal experiences, salon business and the challenges sales people face in their daily life,
I’ve created a story that can be used in salons and on sales calls that will help overcome the challenges faced in the world of retailing.


Start Telling

Mr Haircare - The Blog

Soapbox: The controversial one

8th January 2026

Yesterday, whilst flipping through the January edition of one of the hairdressing world’s trade mags, I was genuinely irked by what I saw, hence this…

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